Date: Tue, 5. May 2009 11:55:49

A California judge on Monday threw out a $45 million false advertising lawsuit against online advertising company ValueClick Inc, in a decision that defense attorneys said could blunt the most aggressive state law regulating commercial email.

Date: Mon, 4. October 2010 20:57:00

Five advertising trade groups, including the Direct Marketing Association (DMA) and the Interactive Advertising Bureau (IAB), have launched a new program that will label online advertisements that their members serve based on the Web-surfing habits of consumers.

Date: Sun, 30. January 2011 13:37:05

What I do at work: I work for a company called Lamar Advertising. I help companies increase their business by advertising on the buses.

Date: Sun, 21. December 2008 15:55:35

Two of the world's largest advertising companies, Omnicom Group Inc and Interpublic Group , are cutting thousands of jobs in the face of an advertising downturn that is shaping up as the worst since the ...

Date: Tue, 1. November 2011 08:12:09

In my opinion, most commercials for colleges are vastly underwhelming. If you've ever had to sit through daytime TV (as I did recently after a surgery) then you'll see commercials that should never have seen the light of day. It's a shame, considering that these institutions are supposed to inspire you, and be a beacon of creativity. Jasmine Hall, a staff writer at Online Colleges, sent me this article and I enjoyed it. I admit, not all of the commercials were doing it for me, but most were better than the ones I have seen recently. In particular, this one for University of Lincoln made me sit up and take notice. For the record, this is still one of my favorite ads for college. From The Inbox: The 10 Most Creative College Commercials originally appeared on About.com Advertising on Wednesday, October 12th, 2011 at 11:06:43.Permalink | Comment | Email this

Date: Thu, 11. August 2011 08:10:21

Screen grab via WheelOfConcept Once upon a time, someone said "I've got a great idea for a commercial - let's get Ridley Scott to direct it." These days, it's been replaced by "hip and trendy" tactics instead. "Hey, I've got a great idea for our brand - let's do a Facebook app!" With that in mind, we come to this delicious piece of sarcasm. The WHEEL OF CONCEPT. I've tried it a few times today and got everything from talking fruit to iPad platforms. Go on, give it a try. You may just come up with something that saves your bacon, or at least saves you 8 hours of that tedious time spent concepting. Note: Turn the volume down. After a wheel, the elevator muzak starts to do your head in.Feeling Lazy? Spin The Wheel? originally appeared on About.com Advertising on Tuesday, July 5th, 2011 at 16:49:45.Permalink | Comment | Email this

Date: Mon, 5. December 2011 21:31:11

Google's $400 million acquisition of the New York-based online advertising company Admeld has been approved by the US Department of Justice - giving even more heft to Google's drive for advertising.

Date: Thu, 17. July 2008 16:12:00

Mars Snackfood US has announced a Hispanic advertising campaign for its M&M'S brand, which serves as an extension to its 'Inner M' advertising campaign that includes personalities Wilmer Valderrama and Christina Saralegui.

Date: Thu, 4. August 2011 03:01:50

The company will help Empower analyze client consumer data to determine what advertising works best and how a company should spend its advertising budget for the best return on investment, according to a news release.

Date: Wed, 1. October 2008 15:13:22

You want to work in advertising but you have no idea where to begin. Whether you're studying advertising, wanting to become a freelancer or you're looking for ad agency work,...