Date: Mon, 28. July 2008 01:06:25

NEW YORK, July 27 (UPI) -- Weak advertising sales that have already troubled local media are starting to be a problem for the rest of U.S. media, advertising analysts said.

Date: Thu, 30. September 2010 00:34:08

Chaipranin Visudhipol, chairman of advertising agency TBWA\Thailand, was yesterday re-elected president of the Advertising Association of Thailand for a second time.

Date: Sun, 31. August 2008 10:29:41

Brand.net, the first online advertising network focused exclusively on brand advertising, today announced completion of its Series B round of funding.

Date: Fri, 7. October 2011 23:04:17

Love Advertising has moved up to No. 1 on the Houston Business Journal list of the largest Houston-area advertising agencies.

Date: Mon, 23. May 2011 08:07:31

Image courtesy of StuartPilbrow Some good news in this economic downtown we've been experiencing for what seems like an eternity. AdRants reported today that advertising salaries are way up, almost 31% since 2009. But if you're creative, well, that's not quite the case. Recruiting firm 24 Seven revealed the following data: "...salaries overall increased 31 percent from 2009 to 2011 across the industry. The average industry salary for 2011 is $107,356, up from $81,989 in 2009." Wow. That's quite the jump for most! Here's more: "...the study found salary increases from 2009 to 2011 of 29 percent with the average marketer's pay rising to $104,304 from $80,826. On the agency side, salary increases of 24% were seen going from $78,123 in 2009 to $97,175 in 2011, while those in digital/interactive had gains of 14 percent increasing to an average of $93,147 from $81,930." All good news. But if you're in the creative side of the business, you're not valued as much, at least monetarily. "The smallest increases were in creative with increases of 8 percent, yielding an average salary of $85,960 from $79,660." Isn't it interesting that a business built on creativity would reward the creatives less. Speaking as a creative, it has always been the case that the lifeblood of any agency is the work it produces. It differentiates it. But sadly, creativity is becoming devalued, and this is proof of it. As more shops dump creatives in favor of freelancers and crowdsourcing, this is a tough time indeed to be a creative in the advertising industry. Still, at least we get to wear t-shirts and jeans to work. But for a 31% pay raise, I'd wear anything I was told to wear!Advertising Salaries Are Up a Lot. Unless You're Creative. originally appeared on About.com Advertising on Wednesday, April 27th, 2011 at 14:24:42.Permalink | Comment | Email this

Date: Tue, 24. January 2012 08:11:37

The Doritos "Crash the SuperBowl 2012" promotion got a lot of interest. This is a killer entry, and it made me laugh. But it also has the product at the center, which is great. I wonder why Doritos said no, it's way better than the 5 finalists. Terrific "Home Made" Spot for Doritos. originally appeared on About.com Advertising on Wednesday, January 4th, 2012 at 14:18:09.Permalink | Comment | Email this

Date: Thu, 14. October 2010 23:35:42

Google released its Q3 earnings on Thursday, and while that is considered news in and of itself, even better was the fact that for the first, and perhaps only time, Google broke out the numbers for Display advertising and Mobile advertising.

Date: Tue, 5. May 2009 15:22:41

"Print is dead." That's what you often hear people saying about newspapers and magazines. But what about print advertising? The ad industry continues to expand through mediums like mobile and online advertising....

Date: Thu, 14. October 2010 23:35:25

Google released its Q3 earnings on Thursday, and while that is considered news in and of itself, even better was the fact that for the first, and perhaps only time, Google broke out the numbers for Display advertising and Mobile advertising.

Date: Thu, 22. September 2011 15:00:46

In the offices of the J. Walter Thompson advertising agency in New York City on Thursday about 150 advertising executives, brand managers, Hollywood producers and digital solution providers will gather for the first ever NATPE Innovation Summit.